5 Reasons Your Business Should Use Instagram

Instagram is one of the fastest growing social media platforms with millions of users each day. Instagram allows your business to reach new clients and consumers through sharing images. With many businesses taking advantage of this app, here are 5 reasons why your business should be using Instagram too.

  1. Enhance Your Brand
    There are several ways to enhance your company’s brand. Instagram allows you to step outside of your comfort zone and connect with consumers. Try telling a story in the caption or sharing content relating to your brand in your next post.
  2. Driving Traffic to Your Business
    Instagram allows you to highlight your products or services with a behind-the-scenes feel. Include the link to your website in your biography, use appealing graphics with engaging captions and watch traffic to your business grow.
  3. User-Generated Content
    Reposting user-generated content is a great way to interact with your audience and consumers. It’s as simple as sharing posts, pictures or comments to increase engagement with your audience.
  4. Visual Marketing
    Visual content has become more important in recent years. People are moving away from heavy text in favor of photos. Using social media to share your business with your audience should be at the top of your list depending on your industry.
  5. It’s Fun and Exciting
    Instagram is a great way to connect with your audience on a more personal level. You’re able to respond to questions faster, get real-time feedback and see how your audience is using your products or services.

Still have questions? We’re here for you! Just give our social media Guru, Briana, a call at 704.454.5598 or shoot her an email at!